Buying Online Businesses Blog
In this case study, I’m going to show you how, over the course of 6 months, we grew the ad revenue on a content website by 395% (from $669 to $3,313).
It would be an excellent result anyway, but we had to overcome a major obstacle (site-killer level) when we acquired this project.
The website was on a massive decline, and all signs pointed to the site having been affected by some sort of algorithmic penalty.
The game was on!
Page Views: CTR (%): Conversion Rate (%): Commissions (%): Product Sale Value ($): Calculate Revenue: Average Click-Through Rate by Industry Industry CTR Advocacy 0.52% Auto 0.41% B2B 0.22% Consumer services 0.20% Dating & personals 0.52% E-commerce 0.45% Education 0.22% Employment …