How to make money blogging

The Ultimate Guide: How to Make Money Blogging in 2023 (Free Guide)

Welcome to our comprehensive guide on how to make money blogging. If you’ve ever wondered how bloggers earn a living or if you are looking for ways to monetize your own blog, you’ve come to the right place. In this guide, we will explore various strategies and techniques that will help you start making money from your blog.

From affiliate marketing to selling online courses, we’ll cover it all. So, let’s dive in and discover the exciting world of blogging as a means of generating income.

Key Takeaways

  • To make money blogging first select a niche that you are passionate about and has a potential audience. Consider both your interests and topics with financial potential.
  • Write informative, engaging, and well-written content. Solve problems and provide value to your audience. Maintain consistency in publishing to retain readers.
  • Implement effective monetization strategies based on your niche and audience. Explore affiliate marketing, ad revenue, selling digital products, and more. Diversify income streams through various strategies.
  • Choosing the right platform impacts monetization potential. Platforms like WordPress offer customization and monetization features. Blogger and Squarespace also have their advantages based on preferences.
  • Making money through blogging involves choosing the right niche, creating valuable content, diversifying income sources, and consistently engaging with your audience. Success requires time, dedication, adaptability, and the implementation of effective strategies.
make money blogging

How to start a blog and make money from it?

If you’re ready to start a blog and make money from it, there are a few key steps you need to take.

First and foremost, choosing the right blogging niche is essential. You want to select a niche that you are passionate about and one that has a potential audience interested in the topic. This will make it easier for you to create compelling content and attract readers.

Choose the right niche!

Before you begin writing captivating content, it’s essential to choose a profitable niche. Select a central theme within a specific industry that will captivate a specific group of enthusiastic followers for your blog. Start by tapping into your passions when deciding on your niche—after all, you will be investing substantial time and effort into this subject.

However, if you genuinely aspire to monetize your blog, it is also crucial to consider what subjects people are eager to read about and if they hold financial potential.

Creating compelling blog content is crucial for attracting and retaining readers. Your content should be informative, engaging, and well-written. It should provide value to your audience and solve their problems or answer their questions.

Consistency is also important, as regularly publishing new blog posts will keep your audience coming back for more.

Publish consistently

Consistency is key when it comes to attracting more visitors to your website. To keep things exciting and fresh, aim to regularly share new content. The frequency of your posts will depend on the size and requirements of your blog.

While HubSpot suggests posting one to four times a week, larger companies may even publish articles daily or multiple times a day.

Alongside regular posting, it’s crucial to maintain a consistent publishing schedule. Avoid overwhelming your audience with a flurry of articles one week, only to leave them hanging the next. Planning ahead and creating an editorial calendar will help you stay on track and ensure a steady flow of content for your readers.

Don’t forget about SEO

Maximizing for SEO is vital to increase the visibility of your website on popular search engines like Google. If you want your blog to be easily discovered, focus on creating content that ranks high on organic search results for relevant queries.

For instance, if you have a baking blog, aim to appear among the top search results for phrases like “birthday cake recipes” and “carrot cake recipes.”

To achieve this, it is important to not only strive for informative blog posts but also optimize them using specific long-tail keywords that cater to your specific target audience.

Although it may seem daunting, even novice bloggers can easily learn how to discover these keywords, especially with the assistance of helpful keyword research tools. These blogging tools, such as Google Keyword Planner, SEMrush, Ahrefs (shown below), and more, will guide you toward the exact terms you should incorporate.

Use social media to promote

Failing to promote your blog articles on social media is a big boo-boo in the world of blogging. Social media marketing and SEO are amazing ways to showcase your work without spending a dime.

It’s not enough to simply share your blog link on your personal social media accounts. Take it up a notch by creating separate accounts exclusively for your blog. Consider making a snazzy Facebook business page to promote your blog on Facebook. And don’t forget to create dedicated business accounts on Instagram and YouTube.

Once you’ve done that, create captivating content to accompany your articles and expand your audience. One awesome tactic is to lead with microblogging.

For instance, whip up attention-grabbing Instagram and Pinterest posts (check out how to utilize Pinterest for blogging) that feature stunning visuals or informational graphics, then include links to your blog articles in the posts.

In addition, you can repurpose your blog content as YouTube videos, shorts, TikTok or even as Instagram reels using a reel maker and include a link to the related article beneath each video.

Get ready to rock the social media world with your incredible blog!

Choose monetization strategy

Implementing effective blog monetization strategies is the final step in making money from your blog.

Whether it’s through affiliate marketing, ad revenue, or selling digital products, you need to identify the right strategies that align with your blog’s niche and target audience.

Experiment, track your results, and make adjustments when necessary to optimize your monetization efforts.

Taking action to apply successful blog monetization tactics is the ultimate milestone towards generating income from your blog. 

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10 steps to gaining financial success through blogging

  1. Identify a lucrative field to focus your blog on
  2. Expand and enhance your blog’s content
  3. Establish yourself as a respected authority
  4.  Market and expand your reach
  5. Incorporate strategic advertising within your blog
  6. Provide premium subscription options
  7. Unleash your creativity with merchandise sales
  8. Gain financial rewards as an affiliate
  9. Compose captivating sponsored content
  10. Offer valuable consulting services 

How can I make money blogging?

There are several ways to make money blogging, and we’ll discuss a few of the most popular methods here. There are numerous strategies to generate income through blogging, and we will explore a handful of the trendiest approaches in this discussion. 

1. Affiliate marketing

One of the most common ways is through affiliate marketing. Affiliate marketing is a great way to make money online by promoting products or services and earning a commission for each sale or action made through your unique affiliate link. 

2. Google AdSense

Another popular method is monetizing your blog with Google AdSense. Google AdSense allows you to display ads on your blog, and you earn money whenever someone clicks on those ads.

Another alternative to Google Adsense is Newor Media who are an ad network that uses AI to earn your blog the highest amount of ad revenue per post.

This can be a passive source of income once you have set it up, as the ads are automatically targeted to your audience. 

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3. Guest posts

Guest blogging is another way to earn money through your blog. Many websites and blogs are willing to pay you for writing and publishing guest posts on their platforms. This not only helps you earn money but also helps you expand your reach and establish your expertise in your niche.

Sponsored posts and partnerships are also popular ways to make money blogging. 

4. Selling products

Creating and selling your own products or services is another option. This could include e-books, online courses, coaching, consulting, or physical products related to your blog’s niche. Creating your own products allows you to have control over the pricing and earning potential.

You have the incredible opportunity to embark on the path of creating and selling your very own extraordinary products or services. 

5. Freelance

Offering freelance services is another way to make money from your blog. If you have a specific skill or expertise related to your blog’s niche, you can offer services such as writing, graphic design, social media management, or website development to other businesses or bloggers.

Exploring freelance opportunities is an amazing way to generate income through your blog. 

6. Selling ad space

Lastly, you can also make money blogging by selling ad space directly to advertisers. This requires reaching out to potential advertisers and negotiating ad placement and pricing. It can be more time-consuming than using platforms like Google AdSense but can also offer higher potential earnings. 

Overall, there are many ways to make money blogging, and it’s important to choose a method that aligns with your blog’s niche and audience. It may also be beneficial to use a combination of these methods to maximize your earning potential. 

In general, there are numerous opportunities to generate income through blogging, and it is crucial to select a technique that complements your blog’s specific theme and target audience.

Additionally, incorporating a mix of these strategies can greatly enhance your ability to make money. 

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What are the best ways to make money blogging?

One of the best ways to make money blogging is by creating and selling online courses. If you have valuable knowledge or expertise in a specific area, creating an online course can be a lucrative venture.

You can package your knowledge into a structured course and sell it to your audience, providing them with valuable insights and actionable information.

Monetizing your blog with affiliate links is another effective method. By strategically placing affiliate links within your blog content, you can earn a commission for each sale or action made through those links.

Choose affiliate products or services that are relevant to your audience and align with your blog’s niche to maximize your earning potential.

Generating passive income through digital products is also a popular way to make money blogging. You can create and sell digital products such as e-books, templates, or printables that cater to the needs and interests of your audience.

Once these products are created, they can generate income for you on an ongoing basis without much additional effort.

Additionally, sponsored posts and brand collaborations can provide a steady stream of income for bloggers. By partnering with brands and promoting their products or services on your blog, you can earn money through sponsored content or affiliate deals.

Make sure to choose brands that align with your blog’s values and target audience to maintain authenticity.

Another way to monetize your blog is by offering freelance services or consulting. If you have specialized skills or expertise in a certain area, you can offer your services as a freelancer or consultant to your blog audience.

This can include services such as writing, design, coaching, or advising. Many bloggers find success in offering their expertise to their audience on a one-on-one basis.

Finally, you can also generate income through advertising on your blog. This can include display ads, sponsored content, or partnerships with ad networks.

Keep in mind that advertising may not be as lucrative as some of the other methods mentioned, but it can still provide a consistent source of income for your blog.

In conclusion, there are numerous ways to make money blogging. It’s important to find a strategy that aligns with your blog’s niche and audience while providing value to your readers.

By diversifying your income streams and exploring different monetization methods, you can significantly increase your earning potential as a blogger. 

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How much money can you make from blogging?

The amount of money you can make from blogging depends on several factors. The niche you choose, the quality of your content, the size of your audience, and the monetization strategies you implement all play a role in determining your blogging income. While some bloggers make thousands of dollars per month, it is important to have realistic expectations as a beginner blogger.

It is essential to diversify your monetization strategies to maximize your blogging income. Relying on a single method may limit your earning potential. Experiment with different strategies and identify what works best for your blog and audience.

Lastly, building and engaging with your audience is crucial for increasing your blogging income.

Respond to comments, encourage feedback, and create a community around your blog. By building a loyal audience, you can increase your blog’s visibility, attract more potential customers, and ultimately increase your blogging income.

Monetization TechniqueEstimated Earnings Potential
Affiliate MarketingEarnings vary widely, typically $100 – $10,000+ per month, based on niche, products, and audience engagement. Can be substantial for successful affiliate bloggers.
Google AdSenseAverage earnings can range from $1 to $5 per 1,000 ad views (CPM). A blog with 100,000 monthly page views could earn around $100 – $500 per month.
Guest PostsEarnings depend on your reputation and niche. $50 – $500 per guest post is common, but it can be more for established bloggers in high-demand niches.
Sponsored Posts/PartnershipsEarnings vary based on blog traffic, niche, and brand partnership. Can range from $100 to $10,000+ per sponsored post, especially for influencers with large followings.
Selling ProductsEarnings depend on product type and pricing. Selling an e-book for $20 could earn $1,000+ with 50 sales. Online courses and coaching could generate $500 – $10,000+ per sale.
Freelance ServicesEarnings depend on the service provided. Writers can earn $50 – $500+ per article. Graphic designers, social media managers, and developers could earn $500 – $5,000+ per project.
Selling Ad SpaceEarnings depend on blog traffic and niche. A blog with 100,000 monthly page views could earn $200 – $1,000+ per month by selling ad space directly to advertisers.

The earnings mentioned are estimates and can vary significantly based on factors such as niche, audience engagement, blog traffic, content quality, and individual efforts.

Successful bloggers often use a combination of these methods to maximize their income potential. It’s important to build a strong foundation and consistently provide value to your audience before focusing on monetization.

While the amount of money you can make from blogging varies greatly depending on several factors, it is possible to earn a substantial income with dedication, consistency, and the right monetization strategies. Keep learning, improving, and expanding your blogging skills to increase your income potential over time. 


How long does it take to start earning money from blogging?

Starting a blog is easy, but it takes time and effort to start earning money.

Building an audience and establishing your blog as an authority in your niche takes time. It is recommended to focus on creating high-quality content and driving traffic to your blog before monetizing it.

Embarking on a blogging journey may appear simple, yet it demands considerable time and dedication to reap monetary rewards. As you strive to build a devoted following and position your blog as a reputable voice in your chosen field, patience becomes a valuable asset.

It is highly advised to prioritize the creation of exceptional content and generating substantial traffic to your blog before venturing into the world of monetization. 

 The amount of time it takes to begin earning a profit from blogging can differ based on several elements, such as your chosen niche, the exceptional level of your content, and your dedication toward marketing.

Nevertheless, on average, people usually start earning money through blogging after approximately 20 months. It is important to note that there are also numerous individuals who achieve financial success sooner than that and others who unfortunately do not generate any income at all.

Are there any free resources or guides for beginner bloggers to make money?

Yes, there are plenty of free resources and guides available for beginner bloggers to learn how to make money blogging. You can find blogs, podcasts, and online communities dedicated to helping beginner bloggers monetize their blogs.

These resources provide valuable insights and practical tips to help you succeed.


There’s an abundance of complimentary resources and informative guides out there for aspiring bloggers to discover the art of profiting from their blogs. Rest assured, you’ll stumble upon countless blogs, captivating podcasts, and lively virtual communities all aimed at steering beginners towards monetizing their blogs.

Trust me when I say, these remarkable resources offer priceless wisdom and handy pointers that will undoubtedly pave your way to triumph! 

Some popular free resources for beginner bloggers include:

  1. Blogging platforms:
    Platforms such as WordPress and Blogger offer guides, tutorials, and support forums to help beginners get started and monetize their blogs.
  2. Blogging communities and forums:
    Joining blogging communities like BloggingPro, ProBlogger, or Reddit’s /r/Blogging can provide access to a wealth of information and guidance from experienced bloggers.
  3. Blogging podcasts:
    Podcasts such as Smart Passive Income, The Blogging Millionaire, and The Blogging Lifestyle Podcast offer valuable insights and tips on how to make money blogging.
  4. Online courses:
    Websites like Skillshare and Udemy offer free or low-cost blogging courses that cover topics like blog monetization, content creation, and SEO.
  5. eBooks and guides:
    Many experienced bloggers offer free eBooks and guides on their websites or through email newsletters, covering various aspects of blogging, including monetization strategies.
  6. YouTube tutorials:
    You can find numerous YouTube channels dedicated to blogging and making money online, such as WPBeginner and Income School, with step-by-step tutorials and advice.

Remember, learning how to make money blogging takes time and effort. It’s important to be patient and consistent in implementing the strategies suggested by these free resources. 

Can you make a full-time income from blogging?

Many bloggers wonder if they can make a full-time income from blogging. The answer is yes, it is possible to make a living from your blog. However, the amount of money you can make depends on various factors. Numerous aspiring bloggers question the possibility of generating a substantial income solely from their blogs. 

How do bloggers make a living?

Bloggers make a living by diversifying their income streams. Relying solely on one source of income may not be sustainable in the long run. By exploring different monetization strategies such as affiliate marketing, ad revenue, sponsored content, and selling digital products, bloggers can create multiple streams of income, reducing their reliance on a single source.

Additionally, bloggers optimize their blog content for revenue. By creating valuable and engaging content that resonates with their audience, they can attract more traffic, increase their chances of earning ad revenue, and encourage readers to take action on their affiliate links or purchase their digital products.

For those who are serious about blogging and want to take it to the next level, starting a blogging business is an option. This involves treating your blog as a business and implementing strategies to drive growth and profitability. It may include offering services, creating partnerships, or even developing your own products or courses.

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What are the advantages and disadvantages of making money from blogging?

Blogging offers several advantages as a way to make money from home. It allows you to work from anywhere, be your own boss, and pursue your passion. However, it also requires consistent effort and dedication. It may take time to see significant earnings from your blog, and there can be challenges along the way.

Advantages of making money from blogging

  1. Flexible work schedule:
    Blogging allows you to work from anywhere and at any time, giving you the freedom to set your own work hours.
  2. Be your own boss:
    As a blogger, you have complete control over your content, strategies, and decision-making. You can choose the topics you write about, the design of your blog, and how you monetize it.
  3. Pursue your passion:
    Blogging allows you to share your expertise and interest with a wider audience. It can be a great platform to showcase your creativity and build a community around your niche.
  4. Potential for passive income:
    Once your blog gains traction and establishes an audience, you can earn passive income by monetizing it through advertisements, sponsored posts, affiliate marketing, or selling digital products like ebooks or online courses.
  5. Opportunities for networking and collaboration:
    Blogging can open doors for collaboration with other bloggers, influencers, brands, and industry experts. It provides networking opportunities and a chance to establish yourself as an authority in your niche.

Disadvantages of making money from blogging

  1. Time and effort:
    Creating valuable and engaging content consistently requires time and effort. Building a successful blog may take months or even years, and the income may not be substantial in the beginning.
  2. Uncertain income:
    Blogging income can be unpredictable, especially in the early stages. It may take time to attract a significant number of readers and advertisers. Relying solely on blogging income may not be stable or sufficient.
  3. Technical skills and learning curve:
    Setting up and managing a blog involves technical aspects like website design, SEO, analytics, and marketing. Bloggers need to invest time in learning and updating these skills to stay relevant and competitive.
  4. Self-motivation and discipline:
    Being your own boss requires self-discipline and self-motivation. Without a traditional work structure or external pressure, it can be challenging to stay focused and productive.
  5. Constant changes:
    The blogging industry is dynamic, and algorithms, trends, and best practices can change frequently. Bloggers need to stay updated and adaptable to succeed in this competitive space.

Overall, making money from blogging can be rewarding, but it requires consistent effort, patience, and adaptability to overcome the challenges and achieve success.

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How important is choosing the right blogging platform?

Choosing the right blogging platform is important as it can impact your ability to monetize your blog. It’s essential to select a platform that offers flexibility, customization options, and good monetization features. Popular blogging platforms include WordPress, Blogger, and Squarespace.

WordPress is often regarded as the best blogging platform for monetization. It offers a wide range of customization options, including the ability to use custom themes and plugins.

WordPress also has excellent SEO features, which can help improve your blog’s visibility and attract more traffic.

Blogger, owned by Google, is a free and user-friendly platform. It provides limited customization options compared to WordPress, but still allows for some flexibility.

However, its monetization options are more limited, with a primary focus on Google AdSense or other display ad networks.

Squarespace is known for its stunning templates and design options. It offers a user-friendly interface and a robust set of features. While it may not be as flexible or customizable as WordPress, it still provides decent monetization options and is a popular choice for bloggers who prioritize aesthetics.

Ultimately, the best blogging platform for monetization will depend on your specific needs and goals.

WordPress is often the go-to choice due to its flexibility and extensive range of monetization options.

However, if you prefer a simpler user interface or prioritize design, alternatives like Blogger or Squarespace may be more suitable for you. 

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